Analyst - Advanced TV

Ampersand is Moving TV Forward™. As the industry’s largest source of combined multiscreen TV inventory and viewership insights, we are changing the way TV is bought and measured. Powered by industry leading aggregated, and with a commitment to protecting personal information, Ampersand gives advertisers true audience first planning, scale in execution, and advanced measurement of their TV investments. Ampersand represents 117M multiscreen households and over 75% of addressable households in the U.S. (64M households). Whether a local or national advertiser, we help clients reach their unique target audience and deliver their stories – anytime, anywhere and on whatever device. Ampersand is owned by Comcast Corporation, Charter Communications, Inc. and Cox Communications. For more information, please visit Ampersand at www.ampersand.tv 

WHAT YOU’LL BE DOING:  

If you are fascinated with the evolution of the TV industry and uncovering customer insights with the best quality data, this is the place for you! 

HOW YOU’LL BE CONTRIBUTING: 

• Oversees all data needs tied to the addressable TV targeting and measurement process, working with ad agencies, data vendors, internal sellers, and ad operation managers 
• Prepares analytics reports using internal and external data, crafts and visualizes insights, identifies recommendations; must be comfortable presenting results and telling a story to clients 
• Works alongside Ampersand national sales executives and responds to internal requests to support targeted and addressable TV initiatives 
• Defines and creates custom audience targets using data management tools while collaborating with leading data companies 
• Assesses feasibility of measurement studies associated with addressable TV campaigns and tracks costs related to media plan execution 
• Contributes to benchmarking of data and measurement results in collaboration with Ampersand data team 
• Communicates needs, solves problems with data partners, broadband and cable operators 

WHAT YOU’LL BRING TO THE TABLE: 

• Bachelor’s Degree 
• 1-3 years' experience in a data a role with a publisher, agency, or data/ researcher provider 
• Demonstrated familiarity and interest in targeted media; Addressable TV experience preferred 
• Ability to synthesize insights from disparate data sources 
• Experience with multiple research methodologies, as well as comfort with working both 1^st and 3^rd party data sets 
• Mastery of XLS and PPT 

OUR VALUES: 

• Trust 
• Simplicity 
• Bravery 
• Inclusivity or Belonging  
• Growth 
• Balance 

WHAT WE HAVE TO OFFER: 

• Competitive salary 
• Open company culture where you have the headroom to grow and legroom to run 
• Opportunity to join a company revolutionizing the Advertising Technology industry 
• Trust worthy, hardworking colleagues 
• Opportunities to learn and grow 
• Management, Sales, Executive Presence, Operations trainings; just to name a few! 
• Comprehensive Medical, Dental, and Vision coverage 
• Generous Time Off 
• Work/ Life balance 
• 401k and Company matching 
• Commuting benefits 
• Other perks 

Salary Range Disclaimer 

The base salary range below represents the low and high end of the Ampersand salary range for this position in New York Metro Area. Please note that the salary range provided is a good faith estimate on the applicable range. Actual salaries will vary depending on factors including, but not limited to, experience and performance  

The range listed is just one component of Ampersand’s total rewards package for employees. Other rewards may include discretionary annual bonuses and / or overtime, commission, etc., as well as competitive benefits including PTO, medical & dental & vision benefits, 401K with employer match, short & long-term disability, basic life insurance, tuition reimbursement, pre-tax commuter benefits & flexible spending accounts. 

Salary Range Transparency 

This role has a NYC Metro Area base salary of $60,000-$70,000 and discretionary annual bonus. 

Ampersand welcomes all qualified applicants to apply without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability, or age. We are an equal opportunity employer committed to belonging, equity and diversity.