Lead, Public Relations

Help us bring our vision of global wellbeing to life

Position Title: Lead, Public Relations

Location: Bellevue, WA

Position Type: Regular, Full-Time

Who we are:

At Roundglass, our primary goal is to make a positive impact on people's lives worldwide. We are constantly seeking individuals who share our passion for meaningful work and are driven by a strong sense of purpose and determination to make a difference. If you are passionate about making a difference and want to be part of a team that values and delivers impactful work, we invite you to join us.

Roundglass Giving, which encompasses various social impact initiatives like the Roundglass Foundation, Roundglass Sports, and Roundglass Sustain. These initiatives are dedicated to promoting wellbeing for communities and the planet.

Roundglass Living, our mission is centered around helping individuals lead healthier and more fulfilling lives through the practice of holistic wellbeing.  The Living app achieves this by providing access to the best teachers, innovative tools for cultivating healthy habits, and scientifically backed resources. Through these offerings, we empower people to make lasting changes that enhance their overall health and wellbeing.

About the role:

Reporting into the Company’s CEO, the role involves developing and delivering a strategic PR plan that supports our business objectives and mission. As Lead PR in USA, the incumbent would own the PR channel and work towards building the Roundglass brand through developing innovative and strategic public relations campaigns.  It is important that you have strong existing media relationships with key outlets as you will be delivering brand and product communication and identifying newsworthy opportunities to pursue. You will also ensure that our PR efforts are amplified with online and offline activations, managing social channels and events. The incumbent would work closely with internal stakeholders and ensure our external communication meets our business goals and is coordinated with other activities.

Past experience in wellness and health journalism would be advantage, as well as experience working with health-related apps in a fast-paced environment so you will be familiar with the competitive landscape and industry.  It’s important to demonstrate strong media relations skills including exceptional writing skills and a network in the wellbeing B2B space will also be an advantage.

What you’ll do:

• Manage the marketing and communications activity across the practice
• Develop and implement an annual PR strategy for individual projects
• Develop and execute industry marketing programs for vertical industries, alliance partners, and trade organizations.
• Maintain a keen understanding of industry trends and develop a supporting communication strategy
• Act as the key media contact for RoundGlass and leverage existing media relationships and cultivate new contacts
• Prepare press briefings for the global leadership team and work closely to develop individual thought leadership programs
• Develop engaging "brand stories" to delight and inform external and internal audiences and identify, pitch, and land speaking opportunities for the global leadership team
• Advise on and execute global internal communications initiatives and guidance to

internal teams, share best practices across locations

• Monitor, analyze and report on PR and communication results 

Skills & Qualifications:

• Educational and Experience Requirements
• Minimum of a bachelor’s or master’s degree either in Business Administration, Marketing, Journalism, International Relations, Public Relations, or Communications.
• Should have over 15 + years of experience working in a leading PR position.
• Preferred experience in both B2C internet companies and traditional brand-driven industries.
• Strong understanding of how to shape stories that will resonate and result in coverage with various audiences
• Working knowledge of digital marketing and the interplay between different brand channels.
• The candidate should also have a proven and successful role in a staff management position, preferably the management of a PR team in at least 5 years of his/her total experience.
• Additionally, a lead PR needs to have had a successful track record in garnering positive media coverage for a business or product in a complex business setting/market.
• Familiarity with tech and start-up environment preferred
• Strong verbal and written communication skills

Pay & Benefits

The anticipated salary range for this position is $100K-$150K yearly. Compensation offered will be determined by level, job-related knowledge, skills, and experience. Certain roles may be eligible for a bonus incentive as part of a full salary package. In addition, Roundglass offers comprehensive benefits: Regular 9 federal holidays and 1 floating holiday, 3 days of bereavement, 2 days of jury duty, medical/dental/vision with PPO/HSA plans with employer contribution, EAP provided by CIGNA and Standard, Pet Insurance for your furry friends, Basic Life/LTD/STD employer paid, 401k plan with maximum match of $5,000.00, PTO (paid time off) 120 hours to start and increased by years of service. Some benefits are not applicable for Part-Time Employment & outside of the United States.

Why RoundGlass:

RoundGlass was built on the vision that wellbeing should be at the very center of our life journey. We are reimagining how the world experiences wellbeing and how companies (like our own) support the wellbeing of their people.

We’re a group of talented, socially conscious, gritty, innovators using technology and human energy to create a vibrant wellness ecosystem. Together, we’ve built an amazing community and we are always looking for people who share our passion.

To learn more, visit our Website, Facebook, Instagram and LinkedIn.

We are an equal-opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. RoundGlass will provide reasonable accommodation to individuals with disabilities who need assistance applying for a job. Please contact rg.recruiting@roundglass.com for more information